Category Archives: UI

5 Books Every Designer Needs

Recently I’ve been asked for design and UX book recommendations fairly often, so I thought I’d put together a list of 5 of my favorite design books. I hope you love them as much as I do!

And just in time for the holiday season! Feel free to direct that family member who keeps buying you socks to this list for gift inspiration. 😉 Enjoy!

The Design of Everyday Things: Revised and Expanded Edition


Don’t Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)



Hooked: How to Build Habit-Forming Products



Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems



Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days


 

Bonus: I also adore the A Book Apart Series. You really can’t go wrong with those. My very favorite one in the series is Designing for Emotion.

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I Did My Taxes On My Phone This Year! TurboTax Mobile Site FTW!

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So I kind of wish I could kiss every member of the TurboTax mobile design team.

I did my 2015 taxes ON MY PHONE! And it was, *gasp*, FUN!

When I say, “did my taxes,” I’m not talking 1040EZ… I’m talking mortgage, student loan interest, kiddo deductions, stock, IRA etc. style taxes.

It was unreal. Every time I got a new tax form in the mail I’d whip out my phone, enter the deduction, save it, and think, “Dude… I’m doing my taxes on my freaking cell phone, and the UI is amazing!” Then I’d grin like a raging weirdo.

A task that is normally boring and stressful and frustrating was full of unexpected delight.

This experience was exceptionally better than my usual system, which is spending a week of being stressed to the max, rifling through piles of paper trying to find copies of lost tax docs all over my house.

The hamburger could use a menu label, but otherwise the UI was flawless. Perfect touch target sizing, clean inputs, clear fonts, simple nav, easy editing/deleting, etc. It’s beautiful and easy to use and I love it.

Huge kudos to the entire design team at TurboTax. Your clean, seamless mobile UI and absolutely fab UX have me looking forward to doing my taxes in 2016! Thank you for taking the agony out of tax submission time! Bravo!

And seriously people, if they can make an app used to do taxes this fabulous, apps for every other industry have a chance. They took the most boring, borderline excruciating task on earth and flipped in into a mobile masterpiece. There are no excuses left now, the bar has been set!

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Stop Asking For Photo Access During The App Install Process!

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So when iOS8 came out, I had to clear a boatload of misc apps and photos and such to install the over the air update. (I realize I could have plugged in and done it through iTunes, but deleting 8654 apps sounded like less of a hassle at the time.)

I deleted Facebook, Twitter and LinkedIn, then reinstalled them once my phone finished updating.

Twitter! How could you?!
During the reinstall process I discovered a shocking truth. One of my most used apps, Twitter, STILL asks for photo access immediately after install! And it still feels shady and invasive. I immediately said no, even though I upload pictures to Twitter pretty much daily.

UX Fail
It’s a definite UX fail, which bums me out because they made some really fab enhancements this release. I’m loving being able to click on sender faces to open their profiles in the messages area. It’s a beautiful UX change. I’m loving the new profile look and feel too.

Kudos LinkedIn and Facebook
LinkedIn and Facebook both did the right thing, and waited to ask for photo access until I actually wanted to add a photo to a post. At that point it’s just a natural feeling part of the upload flow.

“You want to add a photo? No prob, just give me access to your photos so we can get this done.”

“Of course app that doesn’t seem shady and invasive, I obviously have to give you access to complete the task I want to finish. I’m invested in the process, and the request feels natural.”

Twitter: Now Jump Through Hoops Because Our Install Process Was Shady
Since Twitter was all sketchy at install, when I finally did want to post a picture I got that annoying message telling me I’d need to go through the 92 step process required to enable it.

UX Pros: Take A Stand
As UX pros, can we all just agree that asking for photo access during install is just generally obnoxious? It creates a negative initial user experience and creates a feeling of brand distrust right off the bat.

Small details like privacy setting request flows can have a big impact on brand trust. Stop making your brand seem seem untrustworthy by fixing your on-boarding experiences!

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Poorly Executed Mobile Web Apps: Destroyers Of UX

IMG_0333.JPG You know what fills me with instant rage and just about gives me a nervous twitch? When I’m Googling the daylights out of something, and then, like a ray of light shining down from heaven, a link to exactly what I need from a reliable source appears on the screen.

I do an internal happy dance, click the link and am redirected to some mega lame, poorly executed mobile web app that hardly contains ANY content, let alone the content that I really need! And then, in tiny letters at the bottom of the garbage mobile web app screen, there is a link to the desktop site.

“No! I do not want to go to your freaking desktop site to re-search for something that I already found! And now I hate you and your brand!”

This phenomenon is especially frustrating when I’m trying to buy something online. The result? I go back to the search results page and click the next link. I do NOT click through to the desktop site and search again.

One person not buying due to garbage mobile UX? No big deal. For a major retailer, thousands of online shoppers getting frustrated and going to a competitor site with a better mobile experience? It’s a huge deal, and the lost revenue dollar signs escalate exceptionally quickly.

If your company moves to a mobile web app experience, keep a CLOSE eye on your conversion rates. I’m far from alone in my intense hatred for search redirects to lame mobile web experiences.

Can we all just agree that it’s absolutely horrible UX and that it really needs to stop? Right now? Today? /end rant

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